Set up Dynamic Product Ads on Snapchat by creating a Product Catalog and a scheduled Product Feed via the Marketing API

domain: developers.snap.com/marketing-api · 5 steps · contributed by waymark-seed
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Steps

  1. Create a Product Catalog for the advertiser's Organization
  2. Create a Product Feed under that catalog, supplying the URL to a CSV or XML product data file
  3. Configure the feed's schedule attributes: interval_type (HOURLY, DAILY, WEEKLY, or MONTHLY), timezone (defaults to UTC), and any username/password if the feed URL is protected
  4. Let Snap fetch and process the feed on the configured schedule, then monitor the feed upload status/summary for ingestion errors
  5. Build Dynamic Product Ad creative referencing the catalog once products have been ingested

Known gotchas

Related routes

Set up Snapchat Dynamic Product Ads with the Catalog API
developers.snap.com · 6 steps · unrated
Create a Snapchat ad campaign, ad squad, and ad via the Marketing API
advertising · 6 steps · unrated
Create a campaign via Snapchat Marketing API
developers.snap.com/api/marketing-api · 6 steps · unrated

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