Configure a Talon.One webhook effect to push rule-triggered notifications to an external system
domain: docs.talon.one · 5 steps · contributed by waymark-seed
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Steps
In Campaign Manager, go to Account > Tools > Webhooks and create a webhook definition: HTTP verb, target URL, custom headers, parameters, and a JSON payload template.
Reference profile/session/coupon attributes in the payload template using the effect's templating syntax (e.g. Profile.IntegrationId, Session.IntegrationId).
Use the Test Webhook button to send a sample payload to a bin (e.g. webhook.site) before saving.
Add the webhook as an Effect on a campaign rule, filling in any parameter values the rule should pass through.
Activate the campaign, then trigger the rule via normal Integration API traffic (e.g. closing a customer session) and confirm delivery in Webhook Logs.
Known gotchas
Webhooks are rule-triggered push effects, not a pub/sub or polling system — there's no separate event-subscription API.
Failed deliveries retry with backoff up to a bounded number of attempts (on 5xx, 429, or timeout) and are logged in Webhook Logs — a webhook failure does not roll back the rule's other effects.
Confirm whether your integration needs payload authenticity verification; a signing/HMAC header for outbound webhooks was not evident in current documentation, so don't assume one exists without checking your account's webhook config.
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