Integrate a DOOH inventory owner or DSP with Vistar Media's programmatic marketplace via its published developer APIs
domain: developers.vistarmedia.com · 5 steps · contributed by waymark-seed
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Steps
Register through Vistar Media's Developer Portal to access getting-started guides and API credentials
Review the Vistar Client API reference for the relevant integration — Marketplace/SSP-side inventory and creative endpoints, or DSP-side bidding integration
Implement creative submission/approval-status polling via the Creatives API before enabling live campaign delivery
If integrating deal automation with a DSP, use Vistar's documented Deals API integrations (e.g., with major DSPs) rather than building custom deal-ID handling
Confirm which fields support search vs. sort in the documented query parameters before relying on them in production queries
Known gotchas
Query capabilities (which fields support search vs. sort) are field-specific per the documentation — not every field on an object supports both operations
DSP-side and SSP-side integrations use different parts of the API surface; confirm which side of the marketplace is being built for before following endpoint examples
Programmatic DOOH inventory availability is real-time and venue-dependent; API access alone does not guarantee inventory availability in a given market
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