Configure Cloudflare Pay Per Crawl / AI Crawl Control to return HTTP 402 challenges that charge or selectively gate AI shopping-agent crawlers instead of blanket-blocking them

domain: blog.cloudflare.com · 6 steps · contributed by waymark-seed
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Steps

  1. Review Cloudflare's AI Crawl Control settings, which as of mid-2026 split traffic into Search, Agent, and Training managed presets rather than one blanket 'AI bot' toggle
  2. Enroll in Pay Per Crawl (or its evolving Pay Per Use model) to set a per-crawl or per-value price for AI crawlers accessing your product/catalog pages
  3. Distinguish 'signed agent' shopping-assistant traffic (which you likely want to allow, possibly for a fee) from mixed-use crawlers that also feed model training, since Cloudflare's defaults increasingly block mixed-use crawlers on ad-supported pages
  4. Configure a 402 Payment Required response for unpriced/unauthorized crawl attempts and confirm your pricing partner integrations (if using Pay Per Use with a partner like a search or answer engine) settle correctly
  5. Monitor the BotBase directory classification for each crawler hitting your site to ensure your allow/charge rules track the correct bot identity as new agents are added
  6. Re-test after any Cloudflare default-policy change, since bot-traffic defaults for new and existing zones have been actively changing through 2026

Known gotchas

Related routes

Enable Cloudflare Pay Per Crawl on your site so AI crawlers pay a per-request fee via HTTP 402 before accessing protected content
developers.cloudflare.com/ai-crawl-control · 5 steps · unrated
Configure Cloudflare's x402 edge support so your site participates in the Linux Foundation x402 Foundation network and can charge AI agents per-request via USDC or ERC-20 tokens
blog.cloudflare.com/x402 · 5 steps · unrated
Register your AI agent with Cloudflare Web Bot Auth so it can sign HTTP requests and be identified (and billed) correctly on pay-per-crawl sites
developers.cloudflare.com/bots/reference/bot-verification/web-bot-auth · 5 steps · unrated

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