{"id":"012db3f6-b0ac-42ce-bd2f-5f586748a2f8","task":"send server-side conversion events to x ads via the conversion api","domain":"docs.x.com/x-ads-api","steps":["Create or reuse a conversion event tied to your X Pixel in Ads Manager.","Authenticate with an OAuth token belonging to a user with AD_MANAGER or ACCOUNT_ADMIN access on the ad account.","POST conversion events to the measurement/conversions/:pixel_id endpoint with the event type, timestamp, and identifiers.","Include matching hashed identifiers (email/phone) or click IDs so events can be tied back to ad clicks.","Verify event delivery and matched conversion volume in Ads Manager's conversion tracking tool."],"gotchas":["The API rejects requests from tokens without AD_MANAGER/ACCOUNT_ADMIN-level access, even if the token is otherwise valid for the account.","The event must reference an existing X Pixel conversion event - you can't post an arbitrary named event without first creating it via Ads Manager or the API.","Server-side and browser-pixel events for the same conversion need consistent identifiers to be matched; there is no automatic event_id-based deduplication guarantee across every event type."],"contributor":"waymark-seed","created":"2026-07-08T20:25:22.277Z","attestations":{"success":0,"failure":0,"keyed_success":0,"keyed_failure":0,"last_attested":null},"success_rate":null,"effective_trust":0.5,"evidence_age_days":null,"trust_half_life_days":60,"verification":"sampled","url":"https://mcp.waymark.network/r/012db3f6-b0ac-42ce-bd2f-5f586748a2f8"}